Privacy Policy

We are committed to safeguarding the privacy of our website visitors; this policy sets out how we will treat your personal information.

What information do we collect?

We may collect, store and use the following kinds of personal data:

  1. Information about your computer and about your visits to and use of this website, such as  your IP address, geographical location, device, internet browser and operating system, how you got to the site, time, day and length of visit and which pages you click on.
  2. Information that you provide us with for the purposes of registering with us – see requesting a prospectus at section 4 below;
  3. Information that you provide us with for the purpose of subscribing to our website services and email notifications;
  4. Any other information that you choose to send to us.


We use cookies on this website. A cookie is a text file sent by a web server to a web browser, and stored by the browser. The text file is then sent back to the server each time the browser requests a page from the server. This enables the web server to identify and track the web browser.

We may send a cookie which may be stored by your browser on your computer’s hard drive. We may use the information we obtain from the cookie in the administration of this website, to improve the website’s usability and for marketing purposes. We may also use that information to recognise your computer when you visit our website, and to personalise our website for you. If you choose to refuse our cookies, you may not be able to use all the website elements.

We may use Google Analytics to analyse the use of this website. Google Analytics generates statistical and other information about website use by means of cookies, which are stored on users’ computers. The information generated relating to our website is used to create reports about the use of the website. Google will store this information. Google’s privacy policy is available at:

Using your personal data

Personal data submitted on this website will be used for the purposes specified in this privacy policy or in relevant parts of the website – see About/Policies for the School’s Data Protection Policy, Privacy Notices for Parents and Guardians and Students and use of images – Images Policy.

We may use your information to:

  1. Administer the website;
  2. Improve your browsing experience by personalising the website;
  3. Enable your use of the services available on the website;
  4. Send you general (non-marketing) commercial communications;
  5. Send you email notifications you have specifically requested;
  6. Send you communications relating to the Admissions process which we think may be of interest to you by post, or, where you have specifically agreed to this, by email or similar technology – you can inform us at any time if you no longer require these communications to be sent by emailing us at;
  7. Provide third parties with statistical information about our users – but this information will not be used to identify any individual user;
  8. Deal with enquiries or complaints made by or about you relating to the website.

We will not, without your express consent, provide your personal information to any third parties for the purpose of direct marketing.

Requesting a prospectus

The Admissions section on this website offers the option to request a prospectus.

This service is provided to enable you to request us to either email you a PDF copy or send a hard copy via the postal system.

If you choose to use this service, then you agree to the collection and use of the information provided in relation with this policy. The Personal Information we collect will only be used to enable us to send you the information requested and to follow up your enquiry. We will not use or share this information with anyone except as described in this Privacy Policy.

Information collection and use

In order for you to use this service, we will require you to provide us with certain personally identifiable information, including but not limited to your name, postal address, email address and phone number. In addition, to help us to send you the appropriate information, we also ask for your child’s name, gender, date of birth and current school. All the information we collect will only be used in relation to contacting or identifying you and providing the service at your request.

Other disclosures

In addition to the disclosures reasonably necessary for the purposes identified elsewhere in this privacy policy, we may disclose information about you:

  1. To third-party companies and individuals, service providers, who facilitate our website; host the website on our behalf and who assist us in analysing how our website is used. They are obliged not to disclose or use the information for any other purpose;
  2. To the extent that we are required to do so by law;
  3. In connection with any legal proceedings or prospective legal proceedings; and
  4. In order to establish, exercise or defend our legal rights, including providing information to others for the purposes of fraud prevention and reducing credit risk.


We will take reasonable technical and organisational precautions to prevent the loss, misuse or alteration of your personal information.

We will store all the personal information you provide on our secure servers. This website is hosted by Amazon Web Services (AWS) with an EU based data centre located in Dublin, Ireland. Details on AWS’s security can be found in the security section of the AWS website.

Of course, data transmission over the internet is inherently insecure, and we cannot guarantee the security of data sent over the internet.

We will not ask you for your password.

Links to other sites

Our site contains links to other sites. If you click on a third-party link, you will be directed to that site. Note that these external sites are not operated by us. Therefore, we strongly advise you to review the Privacy Policy of these websites. We have no control over, and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

Changes to our Privacy Policy

We may update our Privacy Policy from time to time and we advise you to review this page periodically for any changes. We will notify you of any changes by posting the new Privacy Policy on this page which will become effective immediately.

Contact Us

If you have any questions or suggestions about our Privacy Policy or our treatment of your personal data, please write to us by email at or by post to the Information Security Officer, The Bursary, 10 Little Church Street, Rugby, CV21 3AW.

Please Note:

Privacy Protection
The information you provide on this online registration form will only be processed for the purpose for which it has been given and it will be held on a database. This will allow us to send you other related information in the future. We do not sell, trade or offer this information to others and will primarily use the information to process your application to have your child admitted to Rugby School. This may be shared with third party consultants for this purpose only. We may also use your email address to inform you about Admissions opportunities that may be of interest.

The School’s Data Protection Policy can be found on the School’s website. Please contact the Information Security Officer at or on 01788 556353 for queries about how your data is used. If you do not wish to receive any further information from Rugby School via email, please email